I’m a designer & researcher focused on humane & inclusive design practices.
My Mission
I believe that inclusion drives innovation & helps connect people, so I focus on the 20% instead of the 80%* when working on products. 🦄 I fight passionately for the voice of the people who use the products that either myself, or my team, designs. ✊ I believe that designing with inclusion & ethics in mind benefits businesses & customers alike, plus it’s just the right thing to do. 💟
*That magical number in the world of product.
Specialties
UX Research
User Testing
User Interviews
Workshops
Qualitative Research
Quantitative Research
Strategy
User Experience
Inclusive Design
Design Thinking
User Interface
Visual Design
My happy place–hiking up Ebenalp in Appenzellerland, Switzerland
Experience
Hewlett Packard Enterprise
Fort Collins, Colorado, USA
June 2019–Present
UX Designer & Researcher
ComplyRight
Pompano Beach, Florida, USA
January 2018–April 2019
Product Designer
Partnered with executive product team to define product roadmaps, create new product concepts, & prioritize key features for the HRDirect Smart Apps SaaS Platform. Collaborated with front & back-end developers, key stakeholders, SCRUM Master, & Product Owners while designing wireframes, defining interactions, & building prototypes. Worked with product team to redesign the SaaS platform to meet W3C accessibility standards.
TRIM Agency
Fort Lauderdale, Florida, USA
March 2016–January 2018
Product Designer
Created UI, UX, & interaction designs for digital products across a multitude of platforms, industries, & clients. Demonstrated design concepts. Built a communicative & collaborative relationship with clients. Interfaced with developers & strategists to build more agility company- wide, resulting in new agile processes. Trained new team members & managed outside contractors.
Clients: AAF, Azelis Americas, Dream Defenders, Drop In, DPZ, General Provision, NASTY Total Athletic Care, Swing Shift, Vibiio, Wyncode
Zendo
Fort Lauderdale, Florida, USA
June 2014–February 2016
Designer
Served as the lead UI, UX, & interaction designer for the Zendo native iOS apps. Collaborated with key members of the executive, development, marketing, & product management teams to ensure feasibility, define the user’s experience, & research competitive products. Built necessary requirements, specifications, & interactive prototypes. Reviewed user testing feedback, designed the e-commerce website, branding, & visual identity systems. Lead transition to new software platforms to build cross- team agility.
ICON Worldwide
BĂĽhler, Switzerland
August–November 2013
Designer
Collaborated with a team of designers & web developers to create multidimensional campaigns for organizations within the non-profit, automotive, pharmaceutical, & education industries. This included designing branding & corporate identity; brochures & other publications; large- format outdoor advertisements; social media campaigns; promotional materials; & creating wire-frames, sitemaps, & designing layouts for websites & mobile applications.
Clients: Vifor Pharma, Credit Suisse, Saut Foundation, University of Saint Gallen, Actelion Pharmaceuticals, Car4You.ch
3G Publishing, Inc.
Remote
June 2011–Present
Vice President
Established company identity, formatted and digitized books for Amazon Kindle, designed collateral marketing materials, display graphics, website, and publications for a children's publications company.
Savannah College of Art & Design
Savannah, Georgia, USA
September 2008–March 2012
Drawing & Design Peer Tutor, Level II
Provide students with guidance and constructive criticism on technical and conceptual dilemmas found within drawing and design. Certified Peer Tutor through the College of Reading and Learning Association.
Project M Lab
Greensboro, Alabama, USA
March 2011
Designer & Photographer
Participated in a Project M Design Blitz led by Bernard Canniffe and Louis Baker. Challenged the status-quo by “thinking wrong” to allow for true innovation. Collaborated with a team of students to photograph the Greensboro Opera House and create marketing designs for the rehabilitation and renovation of the historic structure.
Madison Art Center
Madison, Tennessee, USA
January 2006–July 2007
Volunteer
Assisted in constructing gallery exhibitions and theater productions. In charge of cash register, updating mailing lists, and filing paperwork.
Technical
Certifications
Certified Scrum Product Owner (CSPO), Google Design Sprint 2.0 Facilitator.
Skills
Qualitative Research, UX Research, Interviews, Card Sorts, Surveys, A/B Tests, Usability Tests, Tree Tests, Click Tests, Journey Mapping, UX, UI, Visual Design, Management, Collaboration, User Testing, Design Thinking, Accessibility, Inclusion.
Software, Apps, & Languages
UserZoom; Mural; Sketch; Zeplin; InVision; Marvel App; AdobeCC; Atlassian Confluence & Jira; Google Analytics; Wordpress; HTML; CSS; Final Cut Pro.
Awards & Features
Hewlett Packard Enterprise
Women’s Excellence Award
2022 Nominee
Life Inside the Element: 2021 Awards
”Be Unconditionally Inclusive”
“Commit and Go”
“Demonstrate We Before I”
Forrester
“Five Best Practices for Inclusive Design”
by Gina Bhawalkar
The inclusive research methods and personas that I established (alongside my awesome team) at Hewlett Packard Enterprise are featured as best practices for inclusive design by Gina Bhawalkar. Check it out!
Education
SCAD
Savannah, Georgia, USA
Lacoste, Provence, France
M.A. Graphic Design, 2012
B.F.A. Photography, 2009
Academic & Artistic Honors Scholar
Graduated Magna Cum Laude
Study Abroad in France and Greece
3.81 GPA